Launch Strategy Bootcamp
A One-Day Intensive Workshop for Launching Your Business
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WHAT WE WILL DO
The one-day intensive workshop is designed to guide entrepreneurs through the entire GTM planning process, from market segmentation to logistics and fulfillment. I'll use a combination of teaching, work time with prompts/workbooks, and sharing/Q&A to ensure that all participants leave with a comprehensive GTM plan that is tailored to their business needs.
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PROBLEMS THIS WILL SOLVE
Developing a go to market plan can be time-consuming and overwhelming, especially for new or small business owners who are short on time and resources. Our go to market strategy bootcamp offers a speedy way to develop a comprehensive and effective plan in just one day.
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RESULTS YOU WILL GET
The Go-To-Market Strategy Bootcamp provides entrepreneurs with the knowledge and tools needed to develop a comprehensive GTM plan in just one day. Participants will leave with a solid understanding of their target market, product positioning, pricing, and marketing strategies, along with tips for refining and optimizing their plans.
Details
The Go-To-Market Strategy Bootcamp is a one-day intensive workshop that is held in small groups of 5 people, allowing for personalized attention and guidance.
The workshop includes pre-work to get you thinking about your business goals and elements of a business plan.
During the workshop, we will spend 1 hour on each of the topics, and provide tips for refinement.
Participants will leave with resources to help them continue refining their GTM plan after the workshop.
PRICE: $495
Topics We Will Cover
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In this module, we'll cover the essentials of product manufacturing and prototyping. You'll learn how to select the right materials for your product and how to create high-quality prototypes that accurately reflect your vision. By the end of this module, you'll have the knowledge you need to bring your product to life.
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Understanding your target market is critical to the success of your product. In this module, we'll cover market segmentation, so you can identify your ideal customer and tailor your marketing strategy accordingly. You'll learn how to analyze your audience and create customer profiles that help you make informed business decisions
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Product positioning is all about how you differentiate your product from your competitors. In this module, you'll learn how to create a unique value proposition for your product that resonates with your target audience. You'll also learn how to develop messaging that communicates your product's benefits and features in a compelling way.
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To sell your product effectively, you need to select the right sales channels. In this module, we'll cover the pros and cons of different sales channels, including direct sales, retail, and e-commerce. You'll learn how to identify the best sales channels for your product and develop a sales strategy that maximizes your revenue potential.
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Pricing is a critical component of any business strategy. In this module, you'll learn how to price your product effectively to ensure profitability and competitiveness. We'll cover pricing strategies, such as cost-plus pricing, value-based pricing, and penetration pricing, and help you select the right approach for your product.
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Effective marketing is key to driving product sales. In this module, you'll learn how to select the right marketing channels for your product, including social media, email marketing, and paid advertising. We'll also cover how to create a marketing plan that maximizes your reach and helps you achieve your sales goals.
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Order fulfillment is the process of delivering your product to your customers. In this module, you'll learn how to manage the order fulfillment process efficiently and cost-effectively. We'll cover topics such as inventory management, shipping, and logistics, and help you develop a fulfillment strategy that meets your customers' needs
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Providing a great customer experience is crucial to building brand loyalty and generating positive word-of-mouth. In this module, you'll learn how to create a customer experience that exceeds expectations and keeps customers coming back. We'll cover topics such as customer service, returns and exchanges, and post-purchase follow-up
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Finally, in this module, we'll cover analytics and metrics, so you can track your progress and make data-driven business decisions. You'll learn how to set key performance indicators (KPIs) for your business, measure your success, and make adjustments as needed. By the end of this module, you'll have the tools you need to optimize your business for growth and success
HOW IT WORKS
Join the waitlist and you’ll be notified via email the next time this is offered
Draft your comprehensive launch plan in just one day with my expert advice and guidancE
Speed ahead with your newfound momentum as you’re one step closer to getting your product into paying customers’ hands.
Hey there, I'm Tomide - your go-to product launch coach!
As a product launch strategist, I have helped numerous businesses successfully bring their products to market.
With over 10 years of experience, I have developed a comprehensive bootcamp that covers every aspect of the product launch process.
From product manufacturing and prototyping to sales channels and customer experience, I'll work with you to create a winning plan that drives results.
FAQs
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The bootcamp covers a wide range of topics, including product manufacturing and prototyping, market segmentation, product positioning, sales channels, pricing, marketing channels, order fulfillment, customer experience, and analytics and metrics.
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The bootcamp lasts for 9 hours over the course of one day.
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Each bootcamp has a maximum of 5 participants, ensuring personalized attention and support.
Sarah T.