Hi, I’m Tomide Awe.
Starting a product business is tough, and I learned this firsthand when I launched my own. Despite my passion for entrepreneurship and the desire to build something from the ground up, I faced numerous obstacles along the way. It was through these challenges that I realized the critical importance of having a solid plan and strategy in place for success.
My experience of bootstrapping my business for years and connecting with other aspiring entrepreneurs along the way led me to discover a passion for helping others avoid the same mistakes I made. I realized that there weren't enough resources and guidance available to me, which caused me to make avoidable mistakes. This inspired me to become a product launch strategist and offer my expertise to help other entrepreneurs succeed.
Get the really-real from someone (me!) who’s successfully built and bootstrapped a six-figure product business. I know what you’re going through and I know what it takes to come out the other side with something you’re really proud to sell and to do it without pulling all your hair out in the process.
Don't let your product idea stay just an idea. Let me help you turn it into a reality.
“I envision a world where all women are able to live life on their own terms.”
I believe that every woman should have the opportunity to create the life they desire and deserve, and that they should never feel held back or discouraged by societal expectations or limitations.
I believe that entrepreneurship is a powerful vehicle for women to achieve their goals and live life on their own terms, and I am committed to helping women turn their dreams into reality.
Through my work as a product launch strategist, I hope to empower women to take control of their lives, follow their passions, and build the businesses and lifestyles that they truly want.
My Values
Dream Big & Execute
Dreaming is free, so boldly dream. Whatever you dream, it is possible, but you must do something every day to make that dream a reality. Never stop dreaming, never stop expanding your horizon. Discover what inspires you to dream and do it often.
Celebrate Your Uniqueness
Don’t care what others think about you—your differences are your secret sauce. They power your creativity and enable you to build what no one else can. Do you.
Build for Today & Tomorrow
Stay ahead of the curve by embracing agility and continuously innovating to remain relevant. Because today’s innovations are tomorrow’s old news. Make decisions that work for the long term—that enable you to scale and explore big possibilities.
Invest in People
I believe in the power of investing in the individual. When we do this, everyone involved (founder, employees, suppliers, customers) benefits from the business. Business shouldn’t be all transactional—we should see all key stakeholders as humans first and put ourselves in their shoes.
Create a Meaningful Experience
What we sell should have meaning and deliver immense value to both those who are selling it as well as those who are buying it. I believe businesses shouldn’t exist just for the sake of making money. The team should not only be driven by a passion to make a positive impact, but also be eager to show up each day to deliver high caliber solutions that meet the needs of the customer.